In South Korea, over 90% of secondhand luxury product transactions still happen in a C2C marketplace which enables fraudulent activities and distribution of counterfeit products. Koodon is a consignment service platform that makes buying and selling easy without worrying about authenticity at transparent prices. Since the launch of it's mobile application in August 2019, more than $1 million worth of products are already listed on Koodon as of January 2020.